Mission Statement

Our core mission is to support and empower assistants who operate within the fast-paced and ever-evolving tech industry. We are a community built by assistants for assistants, providing the training and resources necessary to uplevel your skills, expand your network, and navigate the challenges of your role with confidence. All of our programs are built around the principles of continuous learning and growth, so that you remain at the forefront of industry trends and continuously expand your skill set.

We strive to foster an engaging and intellectually stimulating environment that challenges you to push the boundaries of what you thought was possible in your career. We believe that by elevating the role of the executive assistant, we can enhance the productivity and results of the entire organization. Our goal is to create a community where, together, assistants can learn, grow, and thrive.

Kelly Kovacs

Founder

Kelly was the EA to the CEO of Twitter before being promoted to the company’s Chief of Staff. She helped steward the company from its initial growth all the way through IPO. After leaving the company, she rejoined her bosses Dick Costolo and Adam Bain as a Founding Partner at their venture firm, 01 Advisors. Today, Kelly spends most of her time advising the firm’s 50+ technology companies.

After almost a decade as a C-Suite Executive Assistant + Chief of Staff, Kelly realized there was a black hole of information for assistants. She founded EA Mafia first and foremost to connect C-Suite EAs in tech to one another to share best practices, resources, and learn from one another. That vision has expanded to EA Rise to serve as a platform for assistants under the C-Suite to define where their learning gaps may be and find the resources they need to uplevel their career.

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Rachel Chan Brown

Head of Growth

Rachel is an experienced Business Operations professional with a dynamic career spanning Professional Sports Hospitality to Luxury Hotel Management, currently serving as Chief of Staff at eaRISE + eaMAFIA. Her background in hospitality honed her skills in client relationship management, strategic planning, and operational excellence. Rachel is curious and solution-oriented by nature, dedicated and versatile by trade, and resourceful and persevering by habit.

Mallory St. George

Head of Community & Content

Mallory is a true jack-of-all-trades with a background in People Operations, Marketing, Event Planning, Employee Experience, and Workplace Ops. She is passionate about people, personal and professional growth, and creating high-impact experiences. Whether it's an onboarding session, a virtual training, or an annual summit—she engages others and ensures their time and money are both well spent.

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